Consumer Critique: Real-World Analytics

Disclosure: I received complimentary products to facilitate this post. All opinions are my own.

Michael Koukounas has built a career out of leveraging data, analytics, and systems to drive billions of dollars of business impacts across the globe. His responsibilities have included modeling, analytics, strategic systems development and management, credit and fraud policy, and data management. In building and managing analytical teams across the globe, he has found innovative ways to deliver new data tools and leverage new sources of data to meet specific business goals. He has developed and implemented analytical solutions across a number of business sectors, including government, airlines, insurance, and telecom, as well as Financial Services.

I recently had a chance to read his book Real-World Analytics. While I'm not a business person, I am a statistics teacher, and found the book quite interesting from that perspective. There are a lot of industries that rely on data - communications, economics, education, and more. The book was written to help business leaders develop and manage analytics teams in a data-driven world. The book focuses on the dos and don'ts of staffing and managing analytical teams, with information that will benefit those in lower level analyst positions seeking higher management roles, or those in management roles to be more effective.