Bloop — a California-based brand that's redefining laundry day with a formula that’s as safe as it is sensational. Bloop is the antidote to boring, plastic-jug detergents packed with chemicals that often include known endocrine disruptors. Made in small batches and housed in sleek, recyclable cardboard cartons, Bloop is crafted with natural ingredients and zero SLS, phthalates, or other hormone disruptors.
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Bloop was founded by Trevor Young and Luke Wilson with a deep commitment to safer home care — one that’s personal. After Young’s wife battled breast cancer, the duo made it their mission to eliminate any ingredients tied to hormonal imbalance or environmental harm. Why Bloop is worth checking out:
- Formulated without hormone disruptors, sulfates, or other toxins
- Natural, biodegradable ingredients that are water-shed safe and cruelty-free
- Signature scents developed in partnership with a top fragrance designer — including Salt Air, Super Bloom, and - - Stone Fruit (plus an unscented option)
- Highly concentrated: One ounce per load = 32 loads per 32 oz. carton ($25)
- A premium laundry experience at a value price with scents that leave your entire home feeling refreshed
- Eco-friendly packaging: no plastic jugs, just recyclable cardboard cartons
- 4 oz sample bottles available for $5 at heybloop.com
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