Friday, July 20, 2018

5 Ways Businesses Can Avoid Becoming Ensnared In An Ethical Lapse

Major brands such as Facebook, Volkswagen, Starbucks, and most recently Papa John’s have endured controversies that called into question their ethical practices.
Those companies are only the latest to be exposed for problems that consumers and those knowledgeable about corporate culture often link with a lack of ethical standards at the highest executive level. This can cause an erosion in the public’s trust, which in turn eats away at a company’s bottom line. Research by Mintel revealed 56 percent of U.S. consumers stop buying from companies they believe are unethical, and it also showed that more than 60 percent of consumers think ethical issues are becoming more important. 
There’s an opportunity here, says an international ethics expert, for companies to get ahead of the curve by incorporating better ethics before damage control forces it upon them.
“Controversies and scandals in corporations have the power to shift them from moral autopilot to an energized manual control, where they are acutely aware of their actions and their impact,” says Dr. Christopher Gilbert, author of There’s No Right Way To Do the Wrong Thing and senior consultant/speaker at NobleEdge Consulting (www.nobleedgeconsulting.com). “But it doesn’t and shouldn’t require misfortune to switch things up.
“As powerful public figures and corporate executives are switched to the truths of equality and justice, the costs of their unethical decision-making become crystal clear to everyone. The dominoes are still falling daily. But never doubt that a rising cry for equity and opportunity can change hearts and grow into a global mind shift.”
Gilbert offers five steps for business leaders to help their companies avoid ethical problems and elevate ethical development.
  • Be your own guru. A good leader asks questions of those he most trusts. In helping shape a stronger ethical foundation, how do they view the leader’s own views of right and wrong? “Your decisions are yours, and every step up the moral ladder is yours,” says Gilbert. “Make those choices wisely and while knowing every tier of your organization will be well-supported with a well-thought-out ethical foundation.”
  • Practice “behindism.” Leave the old “isms” behind. “Your actions, justifications, rationalizations and explanations should always be worthy of the trust of others,” Gilbert says. “Concentrate on the question, ‘Is this action going to create more trust with the others, or erode it?’ ”
  • Pass around your decoder ring. Share your codes liberally. “Let people know what you’re saying and what you mean,” Gilbert says. “Be forthright, transparent. Hiding behind words or the true meaning of your words is part of an unethical action.”
  • Trustworthiness is as trustworthiness does. “Transformation is a challenging process ensuring incredible and life-changing possibilities,” he says. “The opportunities in building trust are limitless, so concentrate your actions around those that build up your trustworthiness.”
  • Watch what you “eat.” Gilbert calls these ethical acid tests, or EATs: “Does your decision stand up to public scrutiny? What if it appeared on the cover of the local newspaper or was broadcast? Do you want your significant other, children, colleagues or bosses to do this same thing? Does this decision advance the long-term common good?”
 “What you think about ethics becomes your ethics,” Gilbert says. “If you believe ethics are grey, you will find yourself in greyer and greyer situations where the choices get blurrier. Where you see, know and act with the assurance that ethics are there to tell us right from wrong, you will be put into more and more situations where the answer is obvious – despite the complexity of the circumstances.”

About Christopher Gilbert, Ph.D.
Dr. Christopher Gilbert, the author of There’s No Right Way To Do the Wrong Thing,is an international ethics consultant and senior consultant/speaker at NobleEdge Consulting (www.nobleedgeconsulting.com). Having spent much of his career focused on the study of human moral development, Dr. Gilbert has over 30 years of experience in organizational development as a strategic facilitator and leadership and operations consultant. He has served an international clientele, including Fortune 1000 companies and government agencies in the U.S., Canada, Asia and Africa. Dr. Gilbert completed work for the Bill and Melinda Gates Foundation on a sustainable food-security program across four nations of sub-Saharan Africa, and he has been a professor of business ethics who taught at universities on four continents. He earned his doctorate in Organization, Management and Leadership Ethics at Capella University. 

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Healthy Habits: Natural Suncare Solutions

With summer upon us, most of us are eager to get outside and enjoy the sunshine at last. However, as we all know very well, sunburn poses a serious threat in the summer months. While the immediate effects of minor pain and redness are merely temporary, your risk of skin cancer increases drastically with each sunburn, as does your likelihood of getting wrinkles and an uneven complexion. To protect yourself from the sun, go for a natural fix.

Dr. Christopher Calapai, D.O., a New York City Osteopathic Physician board-certified in family and anti-aging medicine, suggests the following natural solutions to relish the sunshine without sacrificing your wellbeing:

1.     Pay attention to the timing of your sun exposure
Peak sunburn hours are around 11:00-2:00 (or more broadly, 10:00-4:00), so if you’re planning on spending a prolonged period of time outdoors, aim to do so earlier or later in the day than this time frame. Additionally, limiting your time in the sun is beneficial, as people of all skin complexions can absorb maximum vitamin D from the sun within an hour, and for fair-skinned people it can take as little as 10 minutes. Smaller segments of time in the sun will decrease risk of burn. Plus, as your skin gets darker over the summer through short increments, your skin will acquire an increased tolerance to the sun’s rays and you will be able to spend more time in the sun sans damage.

2.     Defend your skin from the inside out
Many people do not know that what you eat has a massive impact on your skin’s reaction to sunshine. Build up reserves of powerful antioxidants in your body with a varied, healthy diet in the warm months. Green tea, tomatoes, red wine, fatty fish like salmon, almonds, citrus fruits, and greens all contain vitamins and antioxidant phytochemicals that can support the skin’s response to UV rays and greatly impede skin damage. As a general guideline, focus on colorful, whole foods and avoid refined oils and processed foods to maximize the skin’s response to the sun.

3.     Keep your skin moisturized prior to sun exposure
Hydrated skin is healthy skin. Apply moisturizer before going outside in the sun to make sure your skin is in its most prime state to defend itself and not get dry, red, and damaged. Keep in mind, moisturizer is not enough in itself to prevent skin damage, but as an added measure, it can be very effective.

4.     Check your medications
Many common medications, both prescription and OTC, can increase your skin’s susceptibility to irritation and damage from the sun. These include, painkillers like ibuprofen, antibiotics, antidepressants, and acne medications, among others. Check your medication’s labels to ensure that it is safe to be in the sun while on them.

5.     Consider wearing light clothing
You do not need to have all of your skin exposed to enjoy the summer’s warmth and sunshine. Wearing loose clothing made with light fabrics like cotton or linen protects the skin from damage while allowing you to stay cool. Don’t forget your sunglasses, and you can enjoy the sun in comfort, style, and great health.

6.     If you do want to use an over-the-counter sunscreen, go for a mineral-based one, rather than a chemical-based one.
Mineral-based sunscreens include those that are zinc oxide- or titanium dioxide-based. These reflect, rather than absorb, the sunlight and seem to be safer than their chemical-based counterparts. As a rule of thumb, 15-30 SPF is as much protection as you need. Furthermore, the more familiar the ingredients are in your sunscreen, the better it probably is for your skin. Look for ones enriched with vitamins, natural extracts, and other antioxidants. These can greatly improve your skin’s response to potential UV damage.

Healthy Habits: Why Stress is a Beauty Buster

Stress- We all have it but some of us deal with it better than others.  If you look at any recent United States President from their first day in office until their last, you will see that all aged appreciably in only four years. Why? Because carrying the weight of the world on their shoulders took its toll on their appearance.  Even if you’re just an everyday lady boss or Mom trying to make her way in the world, stress can cause you to age before your time. Here’s how and why according toNew York Neuropsychologist Dr. Sanam Hafeez.

Dr. Hafeez says that, “Aside from the unattractive scowl that stress brings to the face, it creates direct physiological changes. Stress is defined as the reaction of the body to a stressor or stimulus that causes stress. Stress can be acute, which affects the body in the short term, or chronic, affecting the body in the long term. Synonyms for stress include anxiety, nervousness, apprehensiveness, impatience, fear and restlessness.”
Dr. Hafeez explains that, “Stress that is not controlled most certainly affects the body’s physical characteristics or beauty. It affects skin, hair, fingernails, digestion and sleep patterns. Stress-induced conditions include hair loss, heart disease, obesity, obsessive-compulsive disorder, sexual dysfunction, tooth and gum disease and ulcers or indigestion.”
Some Common Symptoms of Stress Induced Beauty Busters
Under-Eye Bags: Tomorrow's to-do list can weigh on your mind, keeping you from getting enough beauty sleep. This can cause fluid to pool below your lower eyelid area, and what you end up with is a puffy mess in the a.m. Stomach sleepers, bad news: You can expect the puffiness of your under-eye bags to be even worse because of gravity.

Flushed Face: “When you're stressed, you breathe in short, shallow breaths and can even find yourself holding your breath for periods of time, which can lead to flushing and redness,”  says Dr. Hafeez.

Hair loss: Stress can trigger alopecia areata, which causes patches of baldness anywhere on the body, including on your head. Stress can also trigger a tick where you pick at head hairs out of bad habit. This condition is called trichotillomania. Usually, this hair can grow back, but it doesn’t even have to fall out in the first place: Pay close attention to your own habitual responses to daily stress, to avoid similar sparseness.

Gray Hair: Hair can also age prematurely due to stress. If you are genetically predisposed to have premature gray hair, stress will further decrease your production of melanin, easily increasing the number of gray or white hairs. By increasing your consumption of biotin, protein, and vitamin E you can reduce these negative effects to keep your hair strong and youthful.

Pimples: Stress alters your hormones. It increases cortisol production, which in turn increases the oil production in your skin. All of this leads to greater odds of clogged pores. Stress can also multiply the number of acne-causing bacteria in the body, which might require a high-dose antibiotic prescription from your dermatologist.

Mini Menopause: Dr. Hafeez says this isn’t proven, but some believe increased levels of the stress hormone cortisol can cause a dip in estrogen that’s similar to the decrease during menopause. Less estrogen means less collagen production which can leave your skin dull and dry.

Wrinkles: Anxiety, crying, feeling down and a lack of sleep can cause deeper lines around the eyes, forehead, eye area and mouth.

Dark Circles:-Stress can break the fragile capillaries under your eyes, leaving you with under-eye rings and a tired appearance. 

Lines on the fingernails: The appearance of vertical lines on your fingernails is fairly common and is related to both the natural aging process and nutritional deficiencies. But when they extend from the cuticle to the tip of the nail, it’s a clear sign that your stress is having an effect on the body.

Stress and Weight Gain: Most of us become overeaters when we're feeling a lot of pressure. This happens thanks to your fight-or-flight response, a.k.a. survival mode -- once your body reaches a certain stress level, it does what it feels it needs to. In most cases, that means overeat. Why? “Because your body thinks you’ve used calories to deal with your stress, even though you haven’t, says Dr. Hafeez.  She adds, “As a result, it thinks you need to replenish those calories, even though you don’t.”  Levels of "the stress hormone," cortisol, rise during tension-filled times. This can turn your overeating into a habit. Because increased levels of the hormone also help cause higher insulin levels, your blood sugar drops and you crave sugary, fatty foods.

How Can We Mitigate Stress ?
Countless books and articles have been written about dealing with stress. Dr. Hafeez explains that, “The first step is recognition. To help deal with your stress, write down a list of what you are most worried about before any event, or what chronically causes worry in your life. Identifying your stressors is the first step in managing them. If you are chronically late or find that it hard to get organized, figure out what you do that makes you late or disorganized. Write it down and acknowledge it. Then you can come up with a plan to preemptively tackle what may drive you and your loved ones into a stressed-out situation.” Another trick in dealing with stress is plain old reasoning and the realization that you cannot control everything. Sometimes we trap ourselves into worrying about things that we have no control over, and recognition of that fact can reduce stress immeasurably.

About the Doctor:
Dr. Sanam Hafeez PsyD is a NYC based licensed clinical psychologist, teaching faculty member at the prestigious Columbia University Teacher’s College and the founder and Clinical Director of Comprehensive Consultation Psychological Services, P.C. a neuropsychological, developmental and educational center in Manhattan and Queens. 

Dr. Hafeez masterfully applies her years of experience connecting psychological implications to address some of today’s common issues such as body image, social media addiction, relationships, workplace stress, parenting and psychopathology (bipolar, schizophrenia, depression, anxiety, etc…). In addition, Dr. Hafeez works with individuals who suffer from post-traumatic stress disorder (PTSD), learning disabilities, attention and memory problems, and abuse. Dr. Hafeez often shares her credible expertise to various news outlets in New York City and frequently appears on CNN and Dr.Oz.
Connect with her via twitter @comprehendMind or www .comprehendthemind.com

Thursday, July 19, 2018

Money Makers: 5 Tips For Turning Your Inventions Into Marketable Products

So you’ve got an idea you think might be the greatest invention since the hula hoop.  What do you do next? 
Spend hundreds of hours developing your gizmo to make sure it works perfectly?
Not exactly, says Nigel Parker, a successful inventor, entrepreneur and founder
and CEO of RashEndZ Inc. (www.RashEndZ.com), a company that developed a skin-aeration liner for incontinence garments that prevents and treats severe rashes.
He says before you waste time trying to perfect your invention, first spend time and money to find out if there is a market for it. Many people don’t thoroughly investigate the challenges of bringing the product to market before devoting endless hours to an invention that has no market appeal.
An invention without a market is worth the price of rocks.” Parker says.  “Why spend time and money developing something and getting all the kinks out of it if nobody wants to buy it?”
Parker says the first thing any inventor must do, before even filing a patent, is to assess the marketplace extensively.  Once target market segments are clearly defined, the competitive analysis, the production analysis, and the sales approach can be defined in order to determine how best to patent the invention.
Parker offers these additional tips for inventors who are would-be entrepreneurs:
  • Find ideas where you work. Many inventors find their inventions where they work by making an existing task or product easier or less expensive.  
  • Create something that solves a problem. Innovation is about problem solving.  Nice ideas that solve few people’s problems result in failed businesses. So focus on the problem being solved, protect your novel ideas with Intellectual property protection, research every aspect of the business’s landscape and build the business from the strategic level.  Only when that’s done should you move on to developing tactical plans.
  • Get to know the patent office. The United States Patent and Trademark Office (USPTO) will assist you when you need answers regarding patents, trademarks, copyrights, on anything you create that meets the office’s Intellectual Property guidelines.
  • Be prepared to fail. Good inventions don’t usually happen the first time you try.  Be prepared to fail – a lot.  But every failure brings you closer to success. 
  • Be receptive to ideas outside your field of expertise. Parker, an engineer with more than 25 years experience in aerospace and other high-tech industries, began working on his invention because of a request from a relative who is a nurse.  His medical device had nothing to do with his background. 

Parker says inventors need to be steadfast in their approach, relentless in their pursuit of their dreams and flexible enough to change course should the market research show their product does not have enough market value.

About Nigel Parker 
Nigel Parker, founder and CEO of RashEndZ Inc. (www.RashEndZ.com), is a senior management and systems engineer professional with more than 25 years experience in aerospace, medical simulation and other high-tech industries. While working at Honeywell from 1984 to 2001, he worked on the space shuttle, military aircraft and commercial aircraft, among other projects. Parker is the inventor of REZair, a skin-aeration liner that can be inserted inside a diaper, incontinence garment or wound dressing. The liner connects to any air/oxygen source and circulates air or oxygen on rashes, helping to keep the skin dry and speed healing.

Parenting Pointers: Tips for discussing and defusing bullying situations




According to Stopbullying.gov, 49% of children in grades 4 to 12 reported being bullied by other students at school. Most bullying takes place when parents aren’t there to watch their children like at school or on the school bus, which is why it’s critical to inform your child on how to defuse situations with bullies and protect themselves.

Below are some tips from Krav Maga Worldwide, a global leader in personal defense, on how to teach children to safely deal with bullies.

  • It starts at home. It’s important to teach children while they are young about respect and treating others how they would want to be treated. There are a lot of different personalities, style choices and backgrounds that children will be exposed to when they start school and it can be easy for them to laugh at something they aren’t use to. 
  • Have open conversations. Have nightly discussions with your child about their day and if anything is happening that is making them feel uncomfortable. Keeping the communication open lets them know that it’s okay to speak up if something does happen. 
  • Speak up. Kid are often taught not to tattle on someone, but bullying is never okay. Talk to your child about the importance of speaking up and doing the right thing if they notice someone being bullied or they are being bullied themselves. Instruct them to tell a trusted teacher or school worker about what they witnessed.
  • Be the bigger person. Most of the time bullies just want to get a reaction out of the person they are tormenting. Teach your child to walk away from situations that can easily escalate. 
  • Basic skills. Sign your child up for intro self-defense classes specifically for kids and dealing with situations that can arise for their age group. These classes often teach children body language and verbal skills that can help deter bullies as well physical skills. Unfortunately there is a very real possibility that a child may be in a situation that they can’t defuse or walk away from. Having a foundation of physical skills is vital for the child to be able to protect themselves when push literally comes to shove.  

For more information check out www.kravmaga.com see the Facebook page (Krav Maga Worldwide), follow on Instagram @krav_maga_worldwide or call 800.572.8624.

Wednesday, July 18, 2018

Area Attractions: Grand Ole Opry Birthday Bash

The Grand Ole Opry® presented by Humana® is set to celebrate its 93rd birthday with an annual Birthday Bash and a special birthday concert by Opry and Country Music Hall of Fame member Charley Pride at 3 PM Sat., Oct. 13 at the Grand Ole Opry House in Nashville, TN. The Recording Academy Lifetime Achievement Award recipient made his Opry debut in 1967, charted 36 No. 1 singles, sold over 70 million records, and this year marks his 25th Anniversary as a Grand Ole Opry member. Concert tickets go on sale July 20 at 10:00 am at (615) 871-OPRY and opry.com.

Pride is also scheduled for that weekend’s four Opry performances. Opry Birthday Bash packages are on sale now at opry.com and (615) 871-OPRY and include the birthday concert, an Opry Birthday Bash performance, Grand Ole Opry House and Ryman Auditorium tours, a picnic on the Opry Plaza, and an exclusive Birthday Bash poster.

Among other artists coming soon to the Opry are Asleep at the Wheel, Brothers Osborne, Terri Clark, Charlie Daniels Band, Charles Esten, Larry Gatlin & The Gatlin Brothers, Chris Janson, Dustin Lynch, Martina McBride, Del McCoury Band, Craig Morgan, Oak Ridge Boys, Pure Prairie League, Rascal Flatts, Chris Young, and more.


Charley Pride Tour Dates:
JUL 20 - Shooting Star Casino / Mahnomen, Minn.
AUG 11 - Sugar Creek Casino / Hinton, Okla.
SEP 15 - Crystal Grand Music Theater / Wisconsin Dells, Wis.
SEP 22 - Seneca Allegany Resort & Casino / Salamanca, N.Y.
SEP 28 - Dosey Doe (The Big Barn) / The Woodlands, Texas
OCT 05 - The Welk Resort Theatre / Branson, Mo.
OCT 26 - The Welk Resort Theatre / Branson, Mo.
NOV 07 - TCU Place / Saskatoon, SK
NOV 09 - Conexus Arts Centre / Regina, SK
NOV 10 - Club Regent Event Center / Winnipeg, MB

Be sure to follow Pride on Facebook and charleypride.com.

About Charley Pride:
Charley Pride is celebrating more than 50 years as a recording artist. He has enjoyed one of the most successful careers in the history of country music and is credited with helping to break color barriers by becoming the first black superstar within the genre. A true living legend, he has sold tens of millions of records worldwide with his large repertoire of hits. A three-time GRAMMY® award and Recording Academy “Lifetime Achievement Award” winner, Pride has garnered no less than 36 chart-topping country hits, including “Kiss An Angel Good Morning,” a massive #1 crossover hit that sold over a million singles and helped Pride land the Country Music Association’s “Entertainer of the Year” award in 1971 and the “Top Male Vocalist” awards of 1971 and 1972. A proud member of the Grand Ole Opry, Pride continues to perform concerts worldwide and has toured the United States, Canada, Ireland, The United Kingdom, Australia and New Zealand over the last several years. For more information, visit CharleyPride.com.

About The Grand Ole Opry:
The Grand Ole Opry® is presented by Humana®. Opry performances are held every Friday and Saturday of the year, with Tuesday night shows through December and season Opry Country Classics shows on Thursdays. To plan an Opry visit, call (800) SEE-OPRY or visit opry.com. The Opry presents the best in country music live every week from Nashville, Tenn. Celebrating nine decades of entertainment, the Opry can be heard at opry.com and wsmonline.com, Opry and WSM mobile apps, SiriusXM Satellite Radio, and its flagship home, 650 AM-WSM. The Grand Ole Opry is owned by Ryman Hospitality Properties (NYSE: RHP). For more information, visit opry.com.

Healthy Habits: 5 Foods that Stain Teeth and Cause Bad Breath (and What to Do About it)

Each day we eat and drink things without giving a second thought about the impact that they may have on our teeth or breath. Yet we will look into the mirror and wish our teeth were whiter, or find throughout the day that we suddenly have breath that makes us want to hide from talking with others. What we eat and drink can have a major impact on the color of our teeth, as well as the freshness of our breath. This makes it important that we know which products are the main culprits and what we can do about it in order to help protect our smile and reputation.

“We know well how important it is that people have beautiful teeth and fresh breath,” explains Dr. Michael Florman, a Los Angeles-based orthodontist and the chief executive officer of EverSmile, Inc. “That’s why we have created our line of EverSmile products. We want to help people be able to enjoy the foods and beverages they want, but still have the smile and breath they can be proud of.”

Here are foods that can stain teeth and what you can do about it:

  • Beverages. Coffee, tea, red wine and cola are favorite drinks of many people, but they can all stain your teeth. They contain pigments that attach to the teeth, causing discoloration. If you are going to drink these beverages, opt for a reusable straw for the cold ones, which will help minimize staining of the cold beverages. For all of them, rinse your mouth out with water when you are done drinking them. You can also use a quick tooth whitener, such as WhitenFresh, which will help you keep your teeth white and your breath fresh with just one quick spray from the airless spray bottle.
  • Citrus. Everyone loves to sip some lemonade, but they won’t love what consuming a lot of citrus can do to their teeth. Citrus erodes enamel on the teeth, which leads to discoloration and make it more prone to decay. Your best option is to minimize citrus and rinse your mouth with water after consuming it.
Here are foods that can cause bad breath and what you can do about it:
  • Garlic. Love it or hate it, garlic has a strong aroma that lingers due to its sulfuric compounds. When you eat it, especially if you eat a lot of it, you will be exhaling the strong scent of garlic for hours. If you don’t have breath freshener on you after you eat a dish with garlic, ask for some parsley to chew, which will help minimize the odor.
  • Onions. Just like garlic, onions are notorious for causing bad breath, which comes from the sulfur compounds in them. When they have been cut into, they release that mix with bacteria and create an unforgettable scent. You can help minimize the smell by carrying a breath freshener to use or chewing on some anise seeds.
  • Dairy. Many people love dairy products, but when the amino acids from them mix with the bacteria in your mouth it can cause a real stink. Bad breath often follows the consumption of dairy products, so be prepared with having some breath freshener on hand.

“Nobody wants to give up having these foods and beverages, but we also don’t want stained teeth and bad breath,” added Dr. Florman. “It’s all about knowing how to battle back. We help make it easy to do just that.”

EverSmile has created WhitenFresh, a product that comes in a small airless spray bottle that can be carried in your purse or pocket. It has been specially designed to whiten teeth, get rid of bad breath, and kill germs at the same time. Plus, it’s something that has been formulated so it won’t cause sensitivity. People can use it up to six times per day. EverSmile products use patent pending EverClean™ technology, which cleans and whitens using proprietary surfactants, solvents, and hydrogen peroxide. It breaks up organic stain particles that discolor the teeth and dental appliances.

EverSmile’s line also includes products that will help those with braces, aligners, and retainers keep their appliances clean. At the same time, they will be able to clean their aligners, whiten their teeth, and freshen their breath. The cleaning products are now available in 4,800 CVS stores around the nation. The entire line of products includes EverSmile WhiteFoam, which gently cleans aligners or trays, EverSmile OrthoFoam, which cleans under and over braces, and EverSmile WhitenFresh, which is a freshening and tooth whitening spray that kills bacteria that cause bad breath and tooth decay on the go.

Dr. Florman, who practices in Los Angeles, is considered to be one of the top Invisalign providers in the country and has over 25 years of consulting experience for oral care companies including for Colgate, Arm & Hammer, and others. Dr. Florman has invented multiple dental products and has brought several products from inception to commercial success. For more information about the company and products, visit their site at:www.eversmilewhite.com.

About EverSmile
Located in Los Angeles, EverSmile’s mission is to create new and advanced oral care products that will change patients’ lives. Currently in development are our new sensitivity-free whitening agents, dry mouth formulations, low-abrasion toothpastes, and a complete children’s dental line. For more information about the company and products, visit their site at: www.eversmilewhite.com.

Do you really have a good Bedroom?



People don’t know the definition of good bedroom because good bedroom is all about having good bedding accessories rather than having good colors on walls, having costly stuff of decoration into the room. 
Of course having some good stuff into your room makes it decorative not comfortable. Also you can be comfortable with that kind of room it looks cool attractive may be luxurious what want you really want from your bedroom?
This is the question why I’m writing this article and answer is good sound sleep. 
For good sound sleep you should have good bedding material like fitted & flat sheet only, pillows and pillow cases, comforter and duvet covers, Body pillows and to make your bed attractive you can use bed skirts, using bed skirts you can hide stuff you kept under the bed. There is one more thing that is black and white reversible duvet cover. You can have two colors in one duvet cover. You can have choice. 
In your bedroom your bed plays very important role. It makes a room, Bedroom. If one is not comfortable with bed I don’t consider that bedroom is ideal bedroom. 
Your bed should be like, if you go to your bed a feeling should come that you want to have deep sleep on it. 
There is very important role your bed plays in your life!!! Even your bed can have impact on your work. You may hear some thoughts like “Bed is just a decoration in busy men’s bedroom” but if you are busy man, then it is more important to have good bedding accessories because “Your good last night makes your next day good” and good bedding accessories makes your night good. 
If you will have sound sleep you will fell fresh next day. You will not take so much time to come out of the bed. Good bedding stuff let us take sound sleep, which is really a need of life. Peoples should take care of it. 
In this era of competition, peoples have forgotten everything. They don’t even think of food and sleep. So much of workload takes stress and frustration they should have luxury bedding, actually! Everybody needs luxury bedding.
Luxury bedding means not having so much costly bedding accessories but 300-400 thread count linen bedding accessories to have good sleep. There may be some up vote and down vote for this but it is enough. It do not cost so much and also maintain luxury in the sense of living standard. 
Colors and patterns in bedding accessories makes good decoration so, you can choose according you decoration purpose also.