Evenflo’s recently conducted a Savvy Parents Survey of 1,000 parents from around the US with kids under five about summer travel. According to the new Evenflo “Savvy Parents Survey,” more time on the road often puts safety concerns into high gear. It can trigger frustration as well, in kids and parents. The survey found that the biggest worry parents have when taking car trips is that their young child will be harmed in a collision, and 65% of mothers and 72% of fathers encounter challenges when installing car seats. Nearly half (49%) admit that installing the car seat caused them to sweat more than actually making the baby did!
After safety moms and dads worry most about entertainment. Some 48% of parents worry about keeping their child entertained while in their car seat, 34% worry that their little Houdini will wiggle out of the car seat and 32% worry their child will have a temper tantrum. To avoid this, 72% of parents stock the car with toys, 54% rely on Cheerios and Goldfish snacks, 46% sing silly songs, 36% play DVDs and 27% keep books on hand. Of the Cheerio-chompers, 37% leave behind at least a dozen Os in their seat after a road trip, and 11% leave enough for tomorrow morning’s breakfast bowl.
Parents admit that when in driving mode they don’t always take the high road: Almost three-quarters (74%) of moms and dads admit to cursing at another driver in their child’s presence, while 28% have flipped the bird, and 21% have rolled down their window to scream at another driver. While 30% of parents say they never swear in front of their kids in the car, 61% say they sometimes let the loose language fly.
Attending to a baby while driving causes 38% to miss their exit once in a while, and 12% to miss their exit often and has caused 38% of parents to get lost. If people are missing exits, imagine what sort of danger they'd be in if there was a sudden need to stop!
To start a conversation around everyday parenting issues that parents face, Evenflo launched a new microsite, the Savvy Parents Guide, an online destination featuring webisodes, advice, support and entertainment that moms and dads really need.
Check out Evenflo’s take on car seat installation on our Savvy Parents Video which supports the launch of the Momentum 65 car seat with E3 side impact technology.
How do you keep your kids safe, occupied and happy on road trips?
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