Wednesday, November 17, 2010

Contest: Advil Decongesters

A recent poll shows that about 70 percent of people avoid crowded or congested areas during the holidays. (National phone study of 1,000 adults 18+ living in the continental US conducted by Opinion Research Inc. Oct. 20-26, 2010, funded by Pfizer.) I know we do! We live near the Mall of America and we make it a point to not visit that mall between Thanksgiving and Christmas. To help those who are braving the mall breathe easier, Pfizer Consumer Healthcare, maker of Advil® pain-relief products, is celebrating the launch of Advil® Congestion Relief by offering “literal congestion relief.” One hundred lucky shoppers across the nation will win a personal shopper on Black Friday (the day after Thanksgiving), known as the most crowded shopping day of the year.

The same study found that waiting in long lines and people sneezing and coughing top the list of biggest dislikes about Black Friday. Advil® Congestion Relief is unleashing a team of Black Friday “Decongesters” who will help winning shoppers by waiting in long lines for them, running mall errands for them and carrying their heavy shopping bags.

Shoppers at select malls in the Jersey City, Atlanta, Chicago, Dallas and San Francisco areas can text for a chance to win a personal Black Friday “Decongester,” who will help relieve their congested shopping day. In addition, one grand prize winner in each city will also win a $1,000 gift card, compliments of Advil® Congestion Relief, to help ease the stress on their wallet this holiday season.

To enter for a chance to win, compliments of Advil® Congestion Relief, consumers can text the following to 89800 from Nov. 15 to Nov. 21:

- “Advil1” – NJ (Newport Centre Mall, Jersey City, N.J.)
- “Advil2” – Atlanta (Mall of Georgia, Atlanta, Ga.)
- “Advil3” – Chicago (Orland Square, Orland Park, Ill.)
- “Advil4” – Dallas (Grapevine Mills, Grapevine, Texas)
- “Advil5” – San Francisco (Stoneridge Mall, Pleasanton, Calif.)

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