The oneCARE Company, a manufacturer of fabric care and household products, today announced the Dryel® “Freshens your Swag” Video Contest. Dryel is offering $3,000 to the entrant who submits the best video on how Dryel “Freshens your Swag” when laundering their favorite clothing. The top 3 finalists will be chosen by the public voting. Second and third place winners will win $2,000 and $1,000, respectively.
Video Submissions will be accepted starting Jan. 16 and end on Feb. 15. Voting will begin on Feb. 16 and end on May 31. Videos must be one-minute or less. For information regarding official rules and requirements, visit www.dryel.com/2012videocontest.
Already known for its impressive capability to launder dry clean-only clothes, Dryel re-launched in June of last year with a more powerful product. The new Dryel won’t fade, shrink or stretch any clothing and is especially good for sweaters, dark denim and other clothing favorites.Additionally, a significant change in packaging has allowed customers to find the product much easier on shelves.
Denise Edwards, the Dryel brand manager says, “Looking good instills confidence, gives a sense of attitude and swagger. We want to hear from our customers how they are using Dryel to freshen their swag.”
The Dryel Starter Kit (MSRP: $6.99) contains a Dryel bag, designed to protect garments from the excessive heat of the dryer, cleaning spray and two cleaning sheets. Refill kits are also available (MSRP $8.99) and contain the cleaning spray and six cleaning sheets.
About The oneCARE Company
The oneCARE Company was founded in 2007. Its stable of brands is more than 500 products strong and includes leading products in the laundry, pet and cleaning consumer product categories. Flagship products include Evercare and Dryel. oneCARE’s vision is to provide innovative solutions and superior service for healthy homes. The company is headquartered in Alpharetta, Ga.
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