Amex launched a new social commerce experience on Twitter. All Amex cardmembers can now “tweet their way to savings” by syncing their Card with Twitter and tweeting merchant-specific hashtags to load couponless offers to directly to their Card. When the Cardmember makes a qualified purchase in-store or online, an automatic statement credit is issued within days.
Current American Express special offers are highlighted on the @americanexpress Twitter Favorites page. Participating merchants at launch include 1-800-FLOWERS.COM®, Best Buy®, Century 21 Department Store, The Cheesecake Factory, Dell, FedEx Office, FTD®, Gulf, H&M, McDonald’s, Seamless.com, Sports Authority, Ticketmaster, Virgin America, Whole Foods Market and Zappos.com.
American Express will showcase the new Twitter experience during a special, nationally live-streamed concert from SXSW -- “Amex Sync Show Presenting Jay-Z” -- on March 12 at 7 p.m. CT and via youtube.com/americanexpress.
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