Consumer Critique: Voots

I recently had a chance to try out Voots,great-tasting tablets (according to my kids) that contain the antioxidants of 3 servings of fruits and vegetables. I had a chance to find out more about Voots through an interview:

How can that many servings of produce fit into two chewables?

Voots Veggie-Fruit Tarts contain the Vitamin C antioxidant power of three servings of fruits and vegetables.* We make Voots with 11 real fruits and vegetables – apples, cranberries, oranges, prunes, raspberries, strawberries, blueberries, carrots, sweet potatoes, zucchinis and green beans – which have been dried, crushed and blended with Vitamin C and other ingredients and formed into delicious berry-flavored tarts. For more information on how Voots supplements are made, please visit http://www.voots.com/how-voots-are-made.

What is the advantage to using Voots over other supplements?

Voots are different from other supplements because they are filled with fruit and veggie goodness —they are made from real fruits and vegetables, and mixed with Vitamin C and other ingredients. Because they are packed in convenient single serve packets, Voots are a great way to supplement your kid’s diet and deliver a boost of the antioxidant Vitamin C, especially while on-the-go. Voots are a new kind of supplement, and we recommend that kids take them in addition to their favorite multivitamin.

Why is it important to get those fruits and vegetables in?

Fruits and veggies are an important part of every kid’s diet, as they are a valuable source of vitamins, minerals and other nutrients. They also taste great and are fun to eat! Voots Veggie-Fruit Tarts are not meant to substitute or replace your child’s consumption of real fruits and veggies, but they are a great way to supplement your kid’s diet and deliver a boost of the antioxidant Vitamin C.

In making Voots supplements, we selected a wide variety of nutritious fruits and veggies. We also wanted to make sure that Voots supplements tasted good and that all the fruits and veggies combined to make a delicious chewable tart, with a taste that kids love.

Do your kids like them?

Here at Pharmavite (the maker of Voots Veggie-Fruit Tarts), our employees and their kids love Voots supplements and give us lots of feedback on how we can make the best possible product.*

Voots® supplements contain 60 mg Vitamin C per serving. The average Vitamin C content of the top 20 most commonly consumed fruits and top 20 most commonly consumed vegetables is 19 mg per serving, for a total of 58 mg per three servings. Voots® supplements are not intended to replace your daily intake of fruits and vegetables, which are important sources of fiber and additional nutrients.

Disclosure: I received a complimentary sample of Voots as a thank-you for this post.