Product History: Getting Up Close with Crocs

Crocs is dubbed as the most popular plastic shoes with annual revenue of $ 1,000,000,000 in 2012. This article will take a glance on the history and products of Crocs.

Company Background

Crocs is the shortened term for crocodile - albeit no one is really sure about why the brand is named as such. Crocs is a footwear brand that was established in 2003 in Canada. Known originally as beach footwear, Crocs are actually classified as boating shoes yet, they became popular as part of casual wear in the beginning of 2006. Years later, the company has designed therapeutic versions for individuals with foot and back pain.

Crocs Footwear Design

Crocs shoes are lightweight, fashionable and unique in style. They are normally in the form of slip-ons with the top of the footwear resemble that of Swiss cheese (Crocs shoes are known for their holes or ports). The loose-fitting design of Crocs support wearers’ feet without pressure. They may not be aesthetically pleasing to the majority, but Crocs enthusiasts has sworn by their comfort.

Crocs Health Benefits

The therapeutic version of Crocs footwear is recognized by the US Ergonomics Council and the American Podiatric Medical Association. Some of the MD brands of Crocs are Croc Silver Cloud, Croc Relief and Croc Cloud. This category of Crocs is specially designed for individuals with foot problems such as diabetic foot, hammer toes and bunions. MD Crocs work by reducing plantar pain and aching feet due to inner support, heel cups and full arch support. The commodious feature of Crocs footwear provides roomy environment for wide-ranging toe deformities. On top of that, the said shoes are lined with fungal and bacterial material that helps deter infection.

Nevertheless, Crocs advocates make clear that Crocs are not suggested replacement of orthotics shoes.

Crocs Risk on Children

Despite the outspoken reviews of Crocs footwear, it has been revealed in web blogs the risk of wearing Crocs on escalators. It has been reported that Crocs get stuck on the sides of escalators, and the culprit for such accident is the rubber soles of the footwear. While, the brand can be a great alternative for orthotics, it is on the other hand included in the list of footwear that poses threat on escalators. Several schools also has send note to parents to educate their children not to wear Crocs in school to avoid dangers and risks when running on wet surfaces.

Crocs Availability

Crocs is available in different colors, styles and designs. The footwear brand is also available in wide-ranging sizes for toddlers, kids and adults. Common Crocs footwear styles include boots, flip flops, blogs and Mary Janes. The shoes are sold in hundreds of retails stores worldwide with price points between $ 23 to $ 123.

About the Author:

Sarah Grace Del Rosario is a fashion and lifestyle blogger from The Thrifty Senyorita. Aside from blogging, she is also currently collaborating with ashsko.dk in sharing fashion and lifestyle tips.