Contest: Kitchen Reimagined

GE has just unveiled the Cooking Fail Redemption Contest, where the only win is to fail!

The contest is a part of the new “Kitchen Reimagined” brand campaign from GE.  If your kitchen could study you, what would it learn? In Kitchen Reimagined, GE highlights the human truths and insights that inspired GE to reinvent its appliance portfolio—and reimagine the home. By clicking on the link above, you will be brought to the new interactive space where you can learn about these insights and enter the contest.

For the contest, consumers enter their worst cooking fails by clicking on the plate on the counter. Contestants are vying for a chance to visit GE’s headquarters in Louisville, KY to meet with celebrity chef Jeffrey Saad (Cooking Channel’s United Tastes of America) to turn their cooking flop into a success as well as win GE appliances.

The entries will be collected on the Kitchen Reimagined Tumblr page. One grand prize winner along with two runners up will win a chance to redeem themselves. Visit the website for more details!