Friday, February 14, 2014

Amazing Apps: Lift

It’s important to tell our partners we love them. But with the daily grind of work, housework, kids and errands, it’s all too easy to forget these three little words that mean so much. That’s why the Tell My Wife I Love Her habit has become one of the most popular goals on Lift.do, an app that helps people improve their lives by tracking personal goals. 

Here’s some of the reasons people started logging onto Lift to make saying “I love you” part of their daily routine:
  • I found myself telling my kids I loved them 10 times a day but not saying it once to my wife.” 
  • “I’m too busy and constantly on the run. I found myself not stopping to tell my partner how grateful I was for her."
  • “To improve my marriage.”
  • “I told my wife I loved her, but not with the intention that I do now." 

The habit also helps users come up with new ways to say I love you -- from changing the oil in the car, to leaving notes around the house, to taking the baby for an hour to let their partner nap.

I had a chance to interview founder Tony Stubblebine to learn more.

Why was Lift created?

We created Lift to help people be superhuman. I've always been been interested in how people achieve their goals and how positive reinforcement can help you do that. 

Why do people need a reminder for such a simple task as saying I love you?

It's less of a reminder to say those words, more of a reminder to be mindful and grateful of the love in their life. When you do something so often, like tell your partner you love them, the action can lose the meaningfulness it used to have. I think this Lifter explained it best:

"I’m too busy and constantly on the run. I found myself not stopping to tell my partner how grateful I was for her… I told my wife I loved her everyday before this, but not with the intention that I do now."


What are some other common tasks people add on Lift?

People add goals that reflect their life priorities. For many, that's being healthier through diet and exercise. Productivity goals such as setting priorities for your day are very popular, as well as relationship and happiness goals including telling your partner you love them. 


You can get more ideas from this post at Medium.com.

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