Caring Causes: Invest in Childhood

Save the Children's “Bright Futures” month is part of the “Invest in Childhood. See the Future Unfold” initiative. 

 
Did you know that the first five years of a child’s life are critical for building the foundation for success – in school and in life? During this time, if children do not have caring individuals reading, talking and playing with them regularly; access to quality preschool that enhances these skills; and social and emotional development to help them understand how to interact and play with others, they will be behind before they even start. In fact, children living in poverty in the United States and around the world, are not getting the support they need during these early stages of development.

Today in the United States, one in five children lives in poverty. Many of these children do not have a single book in the home. Without access to high-quality early learning programs, these children are starting school up to 18 months developmentally behind their peers – and many never catch up.

It is Save the Children’s mission to change this. This September, Save the Children is dedicated to inspiring people to #InvestInChildhood and raise critical support for children in need to receive the early education, first books and quality preschool they need to succeed.

You can help, too. Join us and #InvestInChildhood to provide children in need with the early learning essentials for a bright future. Together, we can help ensure that all children have the opportunity to reach their full potential.

A strong start is a child’s best chance for a successful future. Let’s invest in childhood today – giving children the best chance for a better tomorrow. Visit SavetheChildren.org/Childhood to learn more. 

Plus, one lucky reader will receive a tote bag filled with books featured on Brightly, a resource to help moms and dads raise lifelong readers.

Helping parents raise lifelong readers and book lovers is what Brightly is all about. That's why Brightly is partnering with Save the Children to donate books to families in hiqh-poverty rural communities across 14 states. Helping Brightly and Save the Children reach their donation goal of 10,000 books could not be easier – simply like, comment, or retweet Brightly's Facebook, Instagram, or Twitter donation drive posts, and we'll donate a book to a child in need.