In partnership with professional college football reporter, Heather Cox, the IPC is asking fans to submit an original game day recipe that features Idaho® potatoes in a prominent, creative and delicious way.
Cox is promoting the contest through a series of videos filmed live from the sidelines of top college football fields across the country. The 30-second videos will be uploaded and shared across all the IPC’s social media channels during the contest period.
“We know that athletes rely on the important vitamins, minerals and carbohydrates in potatoes to keep them fueled on and off the field,” explained Frank Muir, President and CEO, IPC. “This recipe contest is a perfect way for fans to experience for themselves how Idaho® potatoes offer a natural and healthy energy boost.”
“Idaho® potatoes are the perfect ingredient for powering your game day,” said Cox. “They taste great any way you prepare them – grilled, stirred into your famous chili, or sliced thin and served with your favorite dip. We want to see how football fans and Idaho® potato lovers make the most of game day!”
One lucky spud fan will win the grand prize of an all-expense paid trip to the Famous Idaho® Potato Bowl (includes round-trip airfare for two, two nights at a luxury hotel, ground transportation and $1,000 spending money) where they will receive box tickets and a private behind-the-scenes tour with Cox. The winner also has the option of receiving $5,000 cash in lieu of the FIPB Experience. Five runners-up will each receive $500 cash.
The contest will run from October 23 – November 20, 2015 and the Grand Prize winner and runners-up will be notified on December 7. The winning recipe will also be featured on the IPC’s website and social media channels.
Recipes will be judged by their combination of creativity, taste, ease of preparation, and, of course, use of Idaho® potatoes. To enter, fans should visit the IPC website and submit a recipe.
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About the Idaho Potato Commission
Established in 1937, the IPC is a state agency that is responsible for promoting and protecting the famous “Grown in Idaho®” seal, a federally registered certification mark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho’s growing season of warm days and cool nights, ample mountain-fed irrigation and rich volcanic soil, give Idaho® potatoes their unique texture, taste and dependable performance, that differentiates Idaho® potatoes from potatoes grown in other states.
For more information, please visit www.idahopotato.com
Like us on Facebook: Facebook.com/famousidahopotatoes
Follow us on Twitter: Twitter.com/idahopotato
Follow us on Pinterest: Pinterest.com/idahopotato
Established in 1937, the IPC is a state agency that is responsible for promoting and protecting the famous “Grown in Idaho®” seal, a federally registered certification mark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho’s growing season of warm days and cool nights, ample mountain-fed irrigation and rich volcanic soil, give Idaho® potatoes their unique texture, taste and dependable performance, that differentiates Idaho® potatoes from potatoes grown in other states.
For more information, please visit www.idahopotato.com
Like us on Facebook: Facebook.com/famousidahopotatoes
Follow us on Twitter: Twitter.com/idahopotato
Follow us on Pinterest: Pinterest.com/idahopotato
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