It's almost National Teddy Bear Day! Build-A-Bear is excited to announce Walmart as its exclusive national partner for this year’s celeBEARation, which will feature a special offer, in-store activities and community events beginning Sept. 7 and leading into the holiday on Sept. 9.
The activities kick off on Sept. 7 with the launch of a limited-edition National Teddy Bear Day furry friend available in stores for $6.50 (while supplies last). For the first time, this year’s offer is also being extended to Walmart stores across the U.S. Throughout the three-day event, guests can participate in fun interactive and experiential activities at Build-A-Bear Workshop stores and exclusive retailtainment events in 2,000 Walmart U.S. stores to help make this the biggest celebration of National Teddy Bear Day in history.
In addition, Build-A-Bear’s mascot, Bearemy, will be spreading hugs, heart and happiness on Sept. 7 in Build-A-Bear Workshops and on Sept. 8 with visits to iconic landmarks and communities around the world. Everyone who meets Bearemy can snap a picture and share their real-life teddy bear hug using #nationalteddybearday. Until Sept 9, for each photo that is shared with the hashtag, Build-A-Bear Foundation will donate a teddy bear to a child in need (up to 50,000 teddy bears globally). This year’s donation is expected to be the largest single-day donation in the Foundation’s history.
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