“Camp Money: Unlocking the Secrets to a Rich Life,” the first children's book in the new “Rich Dad Poor Dad” children's series, is introducing a new generation of readers to the principles of financial literacy.
“Camp Money,” the first book in the children’s series, will release November 10, 2026 and is targeted to Middle Grade ages eight-to-12.
Inspired by the global Rich Dad Poor Dad brand, “Camp Money” transforms timeless money lessons into an engaging story designed for young readers. Robert Kiyosaki’s “Rich Dad Poor Dad,” published in 1997, and the Rich Dad Series has sold more than 46 million copies worldwide and will celebrate its 30th anniversary in April 2027.
Through relatable characters, adventure and age-appropriate storytelling, “Camp Money” introduces foundational concepts such as earning, saving, investing, entrepreneurship and making thoughtful financial decisions.
At a time when financial education is increasingly recognized as an essential life skill, “Camp Money” helps families and educators begin meaningful conversations about money long before children enter adulthood. The book encourages curiosity, confidence and critical thinking while reinforcing that financial literacy is a lifelong journey.
"’Camp Money’ is about more than teaching kids how to count money," said Mona Gambetta, Director of Global Publishing for Plata Kids." “It's about helping them understand how money works, how to think like an entrepreneur and how to develop habits that can serve them throughout their lives."
As the first title in the new children's series, “Camp Money” expands the “Rich Dad Poor Dad” mission of making financial education accessible to people of all ages. Future books in the series, include the “Camp Money Activity Book” this Fall and another picture book, “A is for Asset: The ABCs of Money” in the Spring 2027. These children’s books will continue to explore money, entrepreneurship and financial confidence through entertaining stories that parents, educators and children can enjoy together.
The release comes amid growing national conversations about improving financial literacy for young people and equipping the next generation with practical skills that are often missing from traditional education.
“Camp Money” will be available through major booksellers and online retailers.
About the “Rich Dad Poor” Dad Children's Series
The “Rich Dad Poor Dad” children's series brings the trusted financial education philosophy of the Rich Dad brand to young readers through imaginative storytelling and memorable characters. The series is designed to help children develop healthy money habits, entrepreneurial thinking and financial confidence while encouraging family conversations about wealth, responsibility and opportunity. For more information, visit https://richdad.com/kids/
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