Saturday, August 10, 2013

Sweepstakes: Fashion Kitchen

The CorningWare® and Corelle® brands are launching Fashion Kitchen—an initiative helping consumers incorporate high style when cooking, baking and serving up their favorite dishes. They will be hosting a dinner with fashion designer, Rebecca Minkoff and renowned chef, Nate Appleman during Mercedes-Benz Fashion Week. Known for her playful collections with unexpected touches, Minkoff will share her fashionable entertaining tips and tricks while Appleman serves up select signature dishes in a style inspired by the fashion designer’s favorite foods.

Now through August 23, at-home fashionistas passionate about food and entertaining can visit the CorningWare Facebook page to enter the Fashion Kitchen Sweepstakes for the chance to win a suite of CorningWare and Corelle products weekly and the grand prize trip for two to attend select Mercedes-Benz Fashion Week events, the Fashion Kitchen dinner with Minkoff and Appleman, as well as Rebecca Minkoff’s fashion show. The Grand Prize winner and guest will also receive roundtrip transportation, accommodations, per diem and a suite of CorningWare and Corelle products for an estimated value of more than $9,000.

Dedicated to innovation, style and design, both the CorningWare and Corelle brands deliver products that are on-trend, and classic white dinnerware never goes out of style. CorningWare recently refreshed its iconic French White® product line to deliver contemporary design, improved versatility and ease of use. The new shape with iconic fluting is timeless, fashion-forward and unexpected, much like Rebecca’s designs. The Boutique™ by Corelle® line delivers statement-making dinnerware that combines an elevated embossed design with durable Vitrelle® glassware technology, ensuring the dishes will be a table mainstay for years to come. The Corelle brand offering includes 75 designs incorporating patterns, florals and more, offering options perfect for any event.

Headquartered in Rosemont, Illinois, World Kitchen and its affiliates manufacture and market metal cookware, glass, ceramic and metal bakeware, tabletop products, cutlery and kitchen tools sold under well-known brand names, including Baker’s Secret®, Chicago Cutlery®, Corelle®, CorningWare®, EKCO®, Magnalite®, OLFA®, OLO®, Pyrex®, Revere®, Snapware® and Visions®. Corningware and Pyrex are registered trademarks of Corning Incorporated, used under license by World Kitchen, LLC. 

With a vision of building a lifestyle brand for the downtown romantic, San Diego-born designer Rebecca Minkoff founded her company in 2001 after she developed a small apparel line. Rebecca Minkoff’s designs are a favorite for modern, trend-setting everyday women and celebrities alike.


Appleman honed his skills as an apprentice in Florence, Italy and it was this experience that became the foundation for his inspiration as a chef. Appleman is known for his seasonal menus inspired by local produce, heritage meats, and sustainable seafood. Appleman currently works with Chipotle Mexican Grill, where he implements his expertise to improve upon the chain's culinary standards and cooking techniques. Appleman is also a regular on the Food Network.

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