Friday, September 24, 2021

Healthy Habits: Helpful Scents

 With mental and physical fitness a top priority these days, Cannabis Cup-winning flavorist, fragrance specialist and sommelier Oren Cohen – better known in the business as FLAV - is offering wellness tips straight from nature – with aromatic therapies that are in full bloom this autumn season. 

Cohen says that terpenes - those rich, delicious compounds that give fruits, vegetables, plants and trees their unique and intoxicating scents – can also create physiological effects within our bodies such as calmness, focus, energy and mood-elevation.
  • limonene, found in citrus peels that offers the benefits of mood elevation and antibacterial properties
  • myrcene, known for its sedative and relaxing effects
  • alpha pinene, found in pine trees and rosemary – improve cognitive function and memory, increase focus & alertness, reduce anxiety
  • linalool, found in citrus, mints, birch trees and scented herbs, affects the serotonin receptor
 
“Considering what we’ve all been through this past year and a half, many of us are struggling with simply feeling like our old selves,” he explains. “This is definitely to be expected, but by using the power of ambient scent and sensory cues to elevate our feeling of overall wellness, we can create a more positive note, so to speak, to help bring us back to feeling whole again.”
 
To learn more about Oren Cohen, visit poweredbyflav.com.
 
 
ABOUT OREN COHEN:
 
Oren Cohen, founder and CEO of E.L. Products Inc., is a Cannabis Cup-winning flavorist, terpene profiler, classically-trained chef and olfaction specialist. His deep passion for flavor and fragrance have merged to allow him to create one of the most unique businesses in the cannabis industry- bespoke concentrate terpene profiling.
 
While others rely on junk science by utilizing a ‘paint by numbers’ approach to terpene and flavor blending, Oren – a.k.a. FLAV - is able to smell a bud and instantaneously identify its composition of terpenes and aromatic compounds resulting in a more compelling and appealing blend.
 
Through the utilization of organic food-grade and cannabis derived terpenes, Oren’s proprietary process and attention to subtle nuances assist in him precisely recreating cannabis strain profiles and even creating new terpene spectrums… with sensory possibilities that are endless.
 
His additional areas of expertise include Bespoke Terpene formulation and sales, formulation development for THC/CBD Vape Tinctures, Concentrates, Edibles and related products, and Hardware/Product development consulting, as well as formulation of Lotions, Personal Care products and Nutraceuticals in the CBD/THC space and Bespoke scent development.
 
Oren’s formulation talents focus on concentrates, tinctures, edibles and any products where smell and taste take center stage, and his current client roster includes Hexo Canada, Heavy Hitters, Falcon Brands, Turning Point Brands, National Tobacco,  American Hemp, Dom Pen and many others throughout the American and Canadian  CBD/ THC space. To learn more, visit poweredbyflav.com.

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