Enriching Education: How to Publish a Cookbook

 Have you been told "you should publish a cookbook?"  So many of us have long-cherished recipes that people have been drooling over.  We have been told over and over that we should write a cookbook.  But most of us haven’t a clue on how to do it.

For the past four decades The Ekus Group has listened to the heartbeat of the culinary industry and adjusted to its changes. They have guided writers and aspiring writers through the maze of getting a book published.  Their new, online How to Write a Cookbook: a course on pitches, proposals, and publishing by The Ekus Group© pulls back the curtain on cookbook publishing and offers the definitive playbook on this niche area of publishing.

“Over the years we hear the same questions and frustrations from people wanting to know how publishing works,” said Sally Ekus, co-owner and lead agent who created the course. “This course is the answer to the question ‘What do I need to do to become a cookbook author?’ Just because we don’t represent someone doesn’t mean we don’t want to offer our expertise and insight.” 

The course offers access to:

1. Expert guidance using reflective activities on your cookbook idea.
2. Over 20 exclusive, insider tips from agents at The Ekus Group. 
3. Traditional vs. Custom Publishing deliverables and calculations. 
4. What is an Agent and how do you find one? 
5. Sample publishing timeline including editorial and promotional timelines. 
6. Ways to make your idea saleable and how to increase its marketability.
7. Record, edit, and perfect your 60 second pitch!
8. REAL example of a query letter that landed our agency's representation. 
9. Step-by-step book proposal guide with a #NotSoSecretAgent tip for each section. 
10.   Explanation of: General deal terms, advances, royalty structures, and what to look out for in a publishing deal. 
11. 3 REAL book deals brokered by The Ekus Group. 
12. Media Kit Checklist
13. 5 tips for working with a photographer.

After completing this course, participants will have THREE sections of their book proposal started AND a succinct pitch to get the attention of an agent or publisher.

ABOUT THE EKUS GROUP

Located in Western Massachusetts, The Ekus Group also offers literary and talent representation, self-publishing and hybrid publishing consultations, and a hands-on media training program. They have worked with hundreds of authors, bloggers, chefs, and culinary personalities including such luminaries as Emeril Lagasse, Rose Levy Beranbaum, Lynne Rossetto Kasper, David Joachim, Meathead, Patricia Wells, Nava Atlas, Chef Todd Richards, Ronni Lundi, Toni Tipton-Martin, and Padma Lakshmi, among hundreds more. Corporate clients have included Unilever, Kraft, Campbell’s Soup, American Roland Foods, Al Forno Restaurant Group, and every major publisher in the US, and many abroad.  

To sign up for the course visit teg.podia.com/how-to-write-a-cookbook. Learn more about the Ekus Group at www.EkusGroup.com.