Caring Causes: Girls and Sports

Activyst has a dual mission of providing great fashion to the active woman while helping girls in developing countries play sports. It is the company’s belief that, “stronger girls make a stronger world.” There are a few simple facts that are the driving force to the company’s launch.

• - 1 in 3 females worldwide have been physically or sexually abused, with women in developing countries more heavily affected (Source: Women’s Sports Foundation 2013; SportandDev.org 2013).
• - Females make up ¾ of teen HIV cases. Breast and other cancers, heart disease, and other chronic diseases are leading causes of death among females worldwide (Source: Women’s Sports Foundation 2013; SportandDev.org 2013).
• - Females represent 70% of the world’s poor and 1% of the world’s wealth (Source: Global Poverty Project 2013; World Bank 2011).
• - Less than half a cent of every development dollar goes to programs for girls (Source: Women’s Sports Foundation 2013; SportandDev.org 2013).

Activyst founders Katie Rock, Blair Warner, and Leigh Orne quickly realized that a girl who plays sports is less likely to get pregnant, stay in an abusive relationship, suffer depression or use drugs. As a result these active women become a more productive part of society by being stronger leaders and reaching higher levels of education (Source: Women’s Sports Foundation 2013; SportandDev.org 2013).

The Activyst campaign launched on Indiegogo on Friday, March 15th and in just 68 hours they reached and surpassed their first milestone of $25,000 to fund its first soccer field in Nicaragua. Part of the company’s revenue will go towards helping Soccer Without Borders to build a field and support an existing community center. With the campaign concluding on April 20th, there is a real need to keep pushing and saving girls around the world. Next stop… Uganda. 

 

To support the cause and for more information, visit www.indiegogo.com/Activyst, to buy a bag, share the message about Activyst and help more girls win at life.