2013 marks the 60th
anniversary for the quintessentially English lifestyle brand Laura Ashley. In
celebration, the brand recognized for its iconic floral prints and feminine
styling is launching a Heritage Collection showcasing four of its most popular
archival prints in fabric and wallpaper lovingly crafted in the
UK. They're also launching a sweepstakes, where you could win a range of 60 prizes including a grand prize
trip to England ,
the birthplace of the brand, and a stay in the new Laura Ashley Manor. Among
additional prizes are bedlinen, sleepwear, jewelry, quilted bags and gift cards
from retail partners including four $250 gift cards at BonTon.com, a $200 gift
card at Blinds.com and $160 at LauraAshleyUSA.com. The sweepstakes runs August
2 through September 30, 2013. You can enter once per day during the promotion
via the Laura Ashley US Facebook page or by write-in entry. In
addition, customers
of all ages are encouraged to share their own Laura Ashley memories and photos
on Facebook page.
Laura Ashley, one of the world’s best loved
lifestyle brands came from humble beginnings. In 1953, a Women’s Institute
exhibition at the Victoria and
Albert Museum
on traditional handicrafts inspired Laura and Bernard Ashley to start printing
fabric on their kitchen table. Laura was keen to make her own patchwork quilts,
but was unable to find any suitable fabrics in the shops, so the young
enterprising couple decided to try producing their own.A
£10 investment in wood for a screen, dyes and some linen, along with many trips
to libraries to learn everything about fabric printing, kick started their
fledgling attempts.
Today,
Laura Ashley has evolved into an innovative global brand, offering consumers a
broad range of products encompassing women and children’s fashion and
accessories and home furnishings products including fabric, wallpaper,
bedlinen, lighting, ready-made curtains, and custom blinds and shades.
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