Disclosure: I received complimentary products as a thank you for this post. All opinions are my own.
If your kid likes reading the Diary of a Wimpy Kid books, they might be very excited to get some of the new licensed stationery products. I got to see samples of them, and they're cute and kid-friendly. Journals, notebooks (large and small), and magnetic notepads are all available through Galison/mudpuppy. They'd make great inexpensive birthday gifts for classmate birthdays, or nice little stocking stuffers for the holidays.
My daughter hasn't even read the books yet, but she loved the mini notebooks and the fact that you could close them up. It's her little "secret detective" notebook!
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