Fans
may enter the contest by taking a photo of themselves in football-themed
attire with a caption describing their NFL style and submitting it via
www.nflteenstyle.com or using #NFLTeenStyleContest via
Twitter or
Instagram. The contest submission period runs from 12:00 PM ET on Sept. 28 through 12:00 PM ET on Oct. 28.
Ten
semi-finalists will be selected based on the quality of their photo,
relevance to the contest theme, best NFL style and level of
originality. The ten semi-finalists
will be given NFL Juniors apparel and asked to submit an additional
photo that shows their NFL style followed by a telephone interview. The
10 semi-finalist submissions (photo & interview) will be judged and
the top three finalists will be declared. The three
finalists will be featured on the NFL Juniors microsite (nflteenstyle.com) for a public vote to determine one Grand Prize winner. The voting period will run from 12:00 PM ET on Nov. 23
through 12:00 PM ET on Dec. 4.
The
Grand Prize winner will be included in the 2016 NFL Juniors Apparel
Campaign. NFL Juniors apparel current and past brand ambassadors include
Madison Pettis (actress),China
Anne McClain (singer/actress)and Miranda Cosgrove (actress).
“We
are thrilled to give fans the opportunity to be included in our
upcoming Juniors Apparel Campaign,” said Natara Holloway, NFL Vice
President Consumer Products
Brand and Retail. “Fans of the NFL are so loyal and this is just one
way we are able to show our gratitude.”
The
NFL Juniors Apparel Campaign is part of the overall NFL Apparel
campaign featuring Men’s and Women’s. Notable fashion influencers Jamie
Chung, Erin Heatherton,
Alyssa Milano, Dascha Polanco and Tika Sumpter are featured in the 2015
Women’s campaign, while the Juniors highlights Madison Pettis. Super
Bowl XLIX champion Julian Edelman of the New England Patriots and Super
Bowl XLV champion Jordy Nelson of the Green
Bay Packers will headline the Men’s Apparel campaign, showcasing the
versatility of NFL apparel.
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