Fans may enter the contest by taking a photo of themselves in football-themed attire with a caption describing their NFL style and submitting it via www.nflteenstyle.com or using #NFLTeenStyleContest via Twitter or Instagram. The contest submission period runs from 12:00 PM ET on Sept. 28 through 12:00 PM ET on Oct. 28.
Ten semi-finalists will be selected based on the quality of their photo, relevance to the contest theme, best NFL style and level of originality. The ten semi-finalists will be given NFL Juniors apparel and asked to submit an additional photo that shows their NFL style followed by a telephone interview. The 10 semi-finalist submissions (photo & interview) will be judged and the top three finalists will be declared. The three finalists will be featured on the NFL Juniors microsite (nflteenstyle.com) for a public vote to determine one Grand Prize winner. The voting period will run from 12:00 PM ET on Nov. 23 through 12:00 PM ET on Dec. 4.
The Grand Prize winner will be included in the 2016 NFL Juniors Apparel Campaign. NFL Juniors apparel current and past brand ambassadors include Madison Pettis (actress),China Anne McClain (singer/actress)and Miranda Cosgrove (actress).
“We are thrilled to give fans the opportunity to be included in our upcoming Juniors Apparel Campaign,” said Natara Holloway, NFL Vice President Consumer Products Brand and Retail. “Fans of the NFL are so loyal and this is just one way we are able to show our gratitude.”
The NFL Juniors Apparel Campaign is part of the overall NFL Apparel campaign featuring Men’s and Women’s. Notable fashion influencers Jamie Chung, Erin Heatherton, Alyssa Milano, Dascha Polanco and Tika Sumpter are featured in the 2015 Women’s campaign, while the Juniors highlights Madison Pettis. Super Bowl XLIX champion Julian Edelman of the New England Patriots and Super Bowl XLV champion Jordy Nelson of the Green Bay Packers will headline the Men’s Apparel campaign, showcasing the versatility of NFL apparel.
NFL Juniors Apparel is available at NFLShop.com/Juniors.