To raise awareness for shelter pets in need, Purina teamed up with former pro quarterback and current sports analyst Brady Quinn, and his wife, Olympic gymnast Alicia Sacramone Quinn to create a humorous yet powerful PSA video featuring their very own dogs Bella and Boss. Please find the link to the video here.
In this video, Brady and Alicia encourage pet owners and lovers to take part in the Roll Over Hunger challenge by visiting RollOverHunger.com and uploading a photo or video of them or their pets rolling over (or attempting to). For every photo or video uploaded during the month of May, Purina will donate $2 to the Petfinder Foundation, up to $50,000, to feed shelter pets in need.
Follow the conversation on social media by using the hashtag #RollOverHunger.