Toca
TV is a reimagined video experience for kids ages 5 to 9. The
interactive video platform includes thousands of original and curated
videos from around the web, with
more being added weekly.
With Toca TV, it's not just about the videos that are available, but the ones that aren't. Every piece of content
is
handpicked and prescreened using a carefully designed scorecard to
ensure it lives up to Toca Boca’s standards and there is never
third-party advertising, sponsored product placement
or pre-roll.
“Toca
Boca intends to be a beacon in the world for kids,” said Björn Jeffery,
CEO and co-founder of Toca Boca. “Looking beyond digital toys, video is
such an important part
of kids’ culture we knew it was something we had to explore. Toca TV
takes the essence of Toca Boca from digital toys to a world of playful
video.”
Toca
TV offers fun, inspirational videos to encourage kids to explore and
create for themselves. Kids can discover new videos by tapping through
them in a stack or using
the icons to search and browse by category. Once they find videos they
love, they can save their favorites so they’re easy to watch over and
over again. Toca TV also gives kids the opportunity to get behind (and
in front of) the camera. Kids can use the recording
tool and its fun, animated filters and stickers to create their very
own videos — redefining what it means to play with video.
“Toca
Boca earned its spot as a top global kids' brand by creating products
uniquely from the kids’ perspective,” said J Milligan, head of Toca TV
at Toca Boca. “We’re applying
that same approach to Toca TV to offer kids 5 to 9 and their families
something that was truly made for them in a way nothing else is. With
Toca TV we’ve created something uniquely for kids that is fun, playful
and will inspire kids to play and create.”
Toca TV is now globally available for iPad and iPhone[1] on the App Store[2]. Families in more than 150 countries can download the app and start a
free trial, after which a monthly subscription of $4.99 will apply (discounts will apply for longer subscription commitments).
[1] Toca TV works with devices running iOS 8 or higher.
[2] Toca TV is available in all countries recognized by the App Store excluding China.
About Toca Boca
Toca
Boca is a studio that creates digital toys and other playful products
for kids around the world. Since its first product launch in 2011, Toca
Boca has released 34 digital
toys that have been downloaded more than 130 million times in 215
countries, making it the No. 1 mobile-first kids' brand on the App
Store. Its products focus on sparking kids’ imaginations and offering
opportunities for creative, open-ended play. With offices
in San Francisco, Stockholm and New York, Toca Boca is owned by Spin
Master Corp., a global children’s entertainment company that creates,
designs and manufactures a diversified portfolio of innovative toys,
games, products and entertainment properties. For
more information, please visit www.tocaboca.com.
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