Charmin® has recently announced two new products – Charmin® Essentials Soft and Charmin® Essentials Strong.Soft provides the same softness Charmin is known for at a price that matches lower-budget brands. Strong provides a bigger roll at a lower price than many other brands.
I had a chance to review the two products, and I was surprised - I was worried the big roll wouldn't fit in our toilet paper slot, but it did fit just fine. The toilet paper is much softer than many other brands (both varieties were quite soft), feels better in my hands, and tears off the roll well - even starting the roll was easy. I also like that they use FSC certified paper for responsible use of resources.