Book Nook: Conquer Change and Win

We have to deal with a lot of change in life - sometimes it can be hard to figure out exactly how best to navigate what's going on. I recently had a chance to review Conquer Change and Win by Ralph Masengill. 

Masengill has observed that successful people share two characteristics. First, they are willing to take a calculated risk and endorse positive change on a regular basis. Secondly, they have learned how change affects their emotions and how to overcome the fear of change.

In the book, he helps people who are less likely to take risks learn the benefit of taking those risks, and motivate those around them to be willing to stretch and grow. He makes ample use of quotes, which I like - they're easy to remember and help provide phrases to keep in mind to help encourage and inspire change.


An advisor, coach, marketing expert, business consultant and public relations strategist, Masengill understands how companies work from within. He has the wisdom of one who has made the journey of sustained success himself, leavened by an ethics-based philosophy of helping others and the community around him. 
 A graduate of the University of Tennessee, Masengill's postgraduate work includes the Dr. W. Edwards Deming course on quality and quality management. He and his wife Dianne live near the Great Smoky Mountains in East Tennessee. They have four grown children, two dogs and a cat. Masengill enjoys woodworking, oil painting, sailing and helping with his favorite charities in his spare time.