Tuesday, March 28, 2023

Going Green: Kindly

 

Sustainable intimates brand Kindly just launched their SS23 collection! Just in time for Spring and Earth month, the female-led brand released their latest colorful collection comprised of two capsules made from sustainable fabric including modal, recycled nylon, and sugarcane-based foam. The collection is available for purchase now at www.walmart.com.


Kindly found that 65% of women think their bras are uncomfortable and are on a mission to bring comfort back to intimates. The SS23 collection consists of two capsules: the Super Soft Modal and the So Comfy – each comprised of one bra and two bottom options in 13 colorways total. The breathable and temperature-regulating Super Soft Modal collection utilizes modal fabric, sourced from renewable, sustainable Beech trees while the So Comfy collection features buttery soft fabric crafted from recycled nylon and LYCRA ADAPTIV Fiber spandex that adjusts to your shape for a second skin feel!

The wire-free bra and wide plush straps of the Sustainable Comfort Modal Bra allow for all-day comfort while the touch of spandex stretches to contour to your shape. Alternatively, the Sustainable So Comfy Bra is elastic-free, with lightly lined bra cups made from signature sugarcane-based foam and adjustable straps that can be worn cross-back.


Kindly, the planet-friendly, Walmart-exclusive intimates brand, is on a mission to make the world a kinder place by committing themselves to spreading kindness near and far, helping their community find joy and increase happiness.  Kindly can be found exclusively on Walmart.com and in over 3,000 Walmart locations across the U.S. With pricing under $20, you will never have to choose between function, planet, or price - and that's a pretty kind thing to do!

No comments:

Post a Comment