When it comes to sexuality and aging, little doubt remains that desire and intimacy don't slow down with age. In fact, as people live longer, healthier lives, studies show that sexual pleasure becomes even more important due to its positive impact on psychological and physical wellbeing.
Leading sex tech innovator OhMiBod had this in mind with Rev, a new vibrator in its award-winning Lovelife line designed for ease of use by adults of all ages and abilities.
“Sexuality among older adults is one of the last taboos,” said Suki Dunham, founder of OhMiBod. “Until a few years ago, most studies on sexuality deliberately excluded adults over 59 years of age despite that being the fastest-growing segment of the population.”
According to the National Poll on Healthy Aging by the University of Michigan, forty percent of adults aged 65 to 80 are sexually active, and 54 percent say sex is important to their quality of life. Sixty-five percent of people in this age group describe themselves as still being interested in sex. Yet, OhMiBod found that this group was largely ignored by sexual health manufacturers.
“There’s a belief that the older you are, the less likely it is that you use or have a need for sex toys. That couldn’t be further from the truth,” adds Dunham. “National studies and our own focus group testing have shown that older people, particularly those who are post-menopausal or experiencing erectile dysfunction, use sex toys to keep intimacy and orgasm in play. As a result, they enjoy healthier lives and benefits ranging from improved arousal and increased brain activity to better sleep and boosted immune systems.”
OhMiBod’s Lovelife Rev is on sale now at www.lovelifetoys.com for $69. Rev is a fitting addition to OhMiBod’s Lovelife collection, which was named and designed to reflect the key components of its founders’ thirty-year relationship. The massager represents a new perspective as the Dunhams, now both over 50 years old, enter a new stage in their lives.
I had a chance to learn more in this interview with Suki Dunham, Founder, OhMiBod.
How can a personal massager be beneficial?
First and foremost, orgasm for all people is a healthy part of life. Taking steps to achieve orgasm is well worth it since the psychological and physical benefits of doing so are numerous. Just a short run down of the benefits...
- INCREASE BRAIN ACTIVITY Doing crossword puzzles and Sudoku is good for your brain -- but not as good as having orgasms. According to Rutgers researchers Barry Komisaruk and Nan Wise, mental exercises increase brain activity but only in relatively localized regions, but orgasm activates the whole.
- RELIEVE TENSION IN YOUR NERVOUS SYSTEM The racing heart beat, increased blood flow, and muscular tautness associated with sexual pleasure all come to a relaxing conclusion with an orgasm.
- SLEEP BETTER The release of pleasure-inducing endorphins is very calming and acts as a natural tranquilizer.
- BOOST YOUR IMMUNE SYSTEM With orgasm, the body releases dehydroepiandrosterone (DHEA)—a steroid hormone that helps balance the immune system, improves cognition, promotes bone growth, and maintains and repairs tissues. It can mean less frequent colds and flu. In fact, a study by Wilkes University says those who have sex once or twice a week show 30% higher levels of an antibody called immunoglobulin A, which is known to boost the immune system.
- REDUCE FOOD CRAVINGS Tempted to pig out? Grab your partner or pleasure yourself instead. Sexual stimulation activates the production of phenetylamine, a natural amphetamine that regulates your appetite.
- BURN CALORIES You can lose between 100-150 calories for each act of masturbation, according to the Young People’s Reproductive and Sexual Health & Rights Organization. However, Japanese scientist Dr. Shukan Tokuho cites that you can raise that amount to around 300 calories through a five-minute vigorous masturbation session.
- NATURAL PAIN MANAGEMENT Sex or masturbating can relieve menstrual cramps. The uterine contractions of orgasm help expel the menstrual fluid and relieve some of the muscular tension in the muscles of the uterus caused by the hormone prostaglandin.
What sets OhMiBod apart from other products out there is our company history, our commitment to sextech and the products that this commitment lead us to develop. From the very beginning, OhMiBod has been about the intersection of sex and tech. It is part of our ethos. When we entered the market, sextech really wasn't even an industry term (like it is today).
Our first OhMiBod product was born out of a personal life experience. The product called OhMiBod was a product that connected to your iPod and would vibrate to the music. The inspiration came about after I was gifted a vibrator and an iPod one Christmas in my stocking. My husband was traveling quite a bit for work at the time and thought they’d be fun presents for me to enjoy while he was away from home. We had two small children so private time was scarce and when it presented itself I would use my two stocking stuffers together. I would listen to my music which helped me to escape from the “to-do” list and get me out of “mom mode”. Music was the vehicle to transport me to a different place mentally so I could relax and enjoy my alone time. The vibrator, well...did what a vibrator does. During a phone call with my husband while he was away, we talked about how cool it would be to put these two products together...and voilà the idea of a music driven vibrator was born.
Because we have a long history in sextech, we are continually developing solutions that leverage technology to allow people to stay intimately connected. We've moved forward with technology and now offer Bluetooth® enabled App-controlled toys so that no matter where you are in the world, you can stay intimately connected to your partner. Again...our commitment to this space is real, when we develop an App-controlled vibe, you can be sure that we will continue to support it as operating systems are updated, etc.
How else can couples keep intimacy alive as they age?
Intimacy starts with communication. If you want to keep intimacy alive, open and honest communication is key. What excites and delights you when you're younger may change and be different as you age. This also speaks to keeping things new and exciting. Try something new and see how it works for you as a couple...maybe you try an edible product to enhance foreplay or explore a new position while having sex. There is always something new to learn, share and experience together.
About OhMiBod
OhMiBod is the creator of the original music-driven vibrator and an award-winning innovator of technology-focused pleasure products. Headquartered in New Hampshire, USA, OhMiBod seeks to be the catalyst that shifts cultural attitudes toward intimacy and self-pleasure and the vital role they play in one’s sexual health and well-being. For more information on OhMiBod and its range of pleasure products and accessories, Visit www.ohmibod.com or follow us on twitter, Facebook and Instagram
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