Monday, September 21, 2020

Website Spotlight: Cardthartic


To lift spirits and stay connected during the pandemic, customers of US card publisher, Cardthartic, have been purchasing nearly triple the number of cards at Cardthartic.com than they did in the same period last year. Demand for “thinking of you” cards is so high that the company has just created a timely new card that brings a smile while summing up the state of the nation:


Cardthartic founder Jodee Stevens explains, “Cards are the first piece of mail people open and the last they ever throw away. And, when the sign of the times reads, ‘Stay Home,’ finding a card in the mailbox has become a bright spot in people’s day.” Since April, the company has shipped Spread the Love Not the Virus envelope stickers to go with each card ordered.


I had a chance to review some options from Cardthartic. I was not disappointed. The only hard part was deciding which ones to get! They have several lines, with many different styles - some modern, some with a vintage twist, some photographs, some more text-based - and different themes - dogs, cats, emotions, scenery, etc. You can buy individual cards or some options are available in boxes. There are also some for nearly any occasion, including blank cards.

The website is user-friendly and fun to use. The prices are comparable to other greeting cards, and the cards I received have a nice quality feel. It's definitely a site I'll visit again!

About Cardthartic

Cardthartic is a US card publisher that prints more than 700 designs on cards, boxed notes, magnets, art prints, and minicards — all in the USA using soy ink on recycled paper. The products are sold through 2,600 top card and gift shops throughout the US and Canada and direct-to-consumer at cardthartic.com.

The company was founded in 1992 by Jodee Stevens and is still a woman-owned and managed business today. A former Chicago public relations agency owner, Stevens was inspired to create Cardthartic when her father died. “The condolence cards my family received were awful,” Stevens said, “but the messages people penned inside were amazing.” Stevens thought, “Why doesn’t anyone publish authentic messages like these?” followed by, “Why don’t I?” Nearly three decades and millions of cards later, Cardthartic card messages still originate with exchanges between friends and family and, increasingly, via Cardthartic’s followers, who self-identify as “Cardies.”

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