Website Spotlight - Brella Brella

 Brella Brella is a performance-driven outerwear company reinventing how everyone from athletes to general consumers stay protected in harsh conditions. Given that Brella’s patented, waterproof and breathable sideline gear keeps the body warm, dry, and mobile without sacrificing speed or visibility, it's no wonder that this unique brand is fast becoming a cold weather must-have product for runners, skiers, hikers, and outdoor competitors who need lightweight protection that moves with them. Unlike bulky jackets or ponchos, Brella’s unique wrap-around design shields athletes from wind, rain, and snow while allowing full arm swing, stride, and range of motion.

I had a chance to learn more in this interview with CEO Hugh Rundle.

1. What makes Brella Brella’s gear superior to traditional jackets?

 

Why we beat the competition:

• We offer the best performance for the price in the industry; we are the only company that offers 20k waterproof for $99
• Customizable to beat the weather for the day
• Allows for unrestricted upper body motion … same golf swing with the brella on, or off, a poncho in the shoulders and a jacket at the waist
• Best performing final layer in the industry

 

 

 

2.Why is the wrap-around design perfect for athletes?

 

The wrap around design is for the jacket and hybrid jacket only and not the half jacket or poncho. The wrap around, which is design patented, takes the front panel and evelopes it over the back panel so the only way water can get inside is horizontally from the rear. If it gets in between the snaps, gravity takes it straight down. The wrap-around design goes from the waist to the arm pit/upper shoulder area so has no impact on the upper body movement.

 

3. What harsh weather conditions is Brella Brella perfect for?

 

Brella Brella gear is built for unpredictable and demanding conditions, including:

 

• Heavy rain and prolonged downpours

• Windy, exposed environments

• Cold rain and sleet that increase the risk of hypothermia

• Snowy or mixed winter weather

• Rapid weather changes during outdoor training, competition, or field work

 

From stormy sidelines and mountain trails to open fields and urban environments, Brella Brella is designed to keep users dry, comfortable, and ready to move — rain or shine.

Visit brellabrella.com to learn more!